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Marketing: principles and perspectives William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

by Bearden, William O | Ingram, Thomas N | LaForge, Raymond W.

Edition: 3rd ed. Publisher: Boston, Mass. : McGraw-Hill, 2001Other title: Marketing, principles and perspectives..Availability: Items available for loan: Central Library (CL)Call number: 658.8 BEA (1).
Marketing, principles & perspectives : principles & perspectives / William O. Bearden.

by Bearden, William O | Laforge, Raymond W.

Edition: 4th ed. Publisher: [S.l.] : Irwin Professional Pub, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 BEA (1).
Sales management;analysis and decision making

by Ingram, Thomas:Laforge, Raymond W:Avila, Ramon A.

Edition: 5THMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: CANADA THOMSON 2004Availability: Items available for loan: College of Electrical & Mechanical Engineering (CEME)Call number: 658.16 SAL (1).
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