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Consumer behavior and marketing strategy / J.Paul Peter.

by Peter, J.Paul | Olson, Jerry C.

Edition: 6th International student edition ed. Publisher: [S.l.] : McGraw-Hill Publishing Co., 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 PET (1).
Consumer behavior and marketing strategy / J.Paul Peter.

by Peter, J.Paul | Olson, Jerry C.

Edition: 6th International student edition ed. Publisher: [S.l.] : McGraw-Hill Publishing Co., 2001Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8342 PET (3).
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