| 000 | 00732nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | ASIN1566762987 | ||
| 005 | 20170105102903.0 | ||
| 008 | 131021s1996 xxu eng d | ||
| 020 |
_a1566762987 (hardcover) _c$65.95 |
||
| 020 | _a9781566762984 (hardcover) | ||
| 040 | _a0 | ||
| 050 | 0 | 4 | _aTS195 |
| 082 | 0 | 4 | _a658.564 |
| 100 | 1 | _aDoyle, Mona. | |
| 245 | 1 | 0 |
_aPackaging strategy : _bwinning the consumer / _cMona Doyle. |
| 250 | _a1st ed. | ||
| 260 |
_a[S.l.] : _bCRC Press, _c1996. |
||
| 300 |
_a179 p. ; _c24 cm. |
||
| 650 | 0 | _aConsumer behavior | |
| 650 | 0 | _aConsumers--Attitudes | |
| 650 | 0 | _aPackaging | |
| 856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/1566762987/chopaconline-20 |
| 942 |
_2ddc _cBK |
||
| 999 |
_c14731 _d14731 |
||