000 01136 a2200337 4500
020 _a0071123121
020 _a9780071123129
082 0 4 _a658.848
090 _c276
_d276
100 1 _aCateora, Philip R.
245 1 0 _aInternational marketing /
_cPhilip R. Cateora.
250 _a11I.S.ed ed.
260 _a[S.l.] :
_bMcGraw-Hill Publishing Co.,
_c2001.
300 _a768 p. ;
_c28 cm.
490 1 _aThe mcgraw-hill/irwin series in marketing.
500 _aImport.
500 _aPaperback.
650 4 _aInternational business.
650 4 _aSales & marketing management.
650 4 _aBusiness/Economics.
650 4 _aExport marketing.
650 4 _aInternational business enterprises.
650 4 _aManagement and Business Administration.
700 1 _aHess, John M.
700 1 _aGraham, John.
700 1 _aGraham, John.
830 4 _aThe mcgraw-hill/irwin series in marketing.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0071123121/chopaconline-20
856 4 0 _3Amazon customer reviews
_uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0071123121
942 _aNBS
_cBK
_k658.848 CAT
999 _c342846
_d342846