000 02119 a2200253 4500
020 _a0787900923
020 _a9780787900922
082 0 4 _a658.044
090 _c2892
_d2892
100 1 _aBergquist, William H.
245 1 0 _aBuilding strategic relationships :
_bhow to extend your organization's reach through partnerships, alliances, and joint ventures /
_cWilliam H. Bergquist.
250 _a1st ed.
260 _a[S.l.] :
_bJossey-Bass,
_c1995.
300 _a272 p. ;
_c24 cm.
490 1 _aJossey bass business and management series.
500 _aHardcover.
520 _aFew organizations can afford all the specialized expertise and technology they need to respond nimbly to emerging needs, regardless of the type of clients they serve. As market demands grow increasingly complex and resources are strained, strategic alliances and joint ventures are becoming business as usual--not only within business sectors, but between them as well. When these alliances succeed, they open up whole new worlds for the participating partners: new products and services, new markets, access to resources, smarter ways of doing things. Building Strategic Relationships shows how successful alliances are launched, developed, and concluded--within the corporate world and between corporate entities and government or nonprofit institutions. The authors draw from more than two hundred interviews and seventy-five case studies of varied partnerships--including a customer-supplier alliance between a newspaper publisher and a newsprint supplier, a joint venture between a school district and a major accounting firm, and others--to provide perspective, guidance, and detailed case examples that will help progressive partners achieve their goals in all phases of partnership.
700 1 _aBetwee, Juli.
700 1 _aMeuel, David.
830 0 _aJossey bass business and management series.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0787900923/chopaconline-20
856 4 0 _3Amazon customer reviews
_uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0787900923
942 _aNBS
_cBK
_k658.044 BER
999 _c345382
_d345382