000 01177 a2200193 4500
020 _a0072424192 (hardcover)
020 _a9780072424195 (hardcover)
082 0 4 _a658
090 _c5147
_d5147
100 1 _aFitzsimmons, James A.
245 1 0 _aService management :
_boperations, strategy, and information technology with student cd-rom mandatory package /
_cJames A Fitzsimmons, Mona J Fitzsimmons.
250 _a3nd ed.
260 _a[S.l.] :
_bMcGraw-Hill/Irwin,
_c2000.
300 _a640 p. ;
_c27 cm.
520 _aService Management is the best-selling text in this market and includes compelling and current examples from the field of technology. The text has extensive coverage on global operations, and the need for continuous improvement in quality and productivity in the service industry. Service Management also does an excellent job of demonstrating how crucial functional areas of an organization such as marketing, strategic issues, operations and human behavior impact effective service management.
700 1 _aFitzsimmons, Mona J.
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0072424192/chopaconline-20
942 _aNBS
_cBK
_k658 FIT
999 _c347567
_d347567