000 00449 a2200169 4500
020 _a9780201889109
024 _a0201889102
082 _a658.800959
090 _c6997
_d6997
100 _aIan McGovern
245 _aMarketing .
_bA Southeast Asian Perspective.
_cIan McGovern
250 _a1st.
260 _aNew York
_bAddison Wesley Publishing Company.
_c1996
300 _a325p.
500 _aHard cover
942 _aNBS
_cBK
_k658.8'00959 MAR
999 _c349331
_d349331