000			01712cam a2200325 a 4500
999			_c523842 _d523842
001			16145268
003			NUST
005			20190530051235.0
008			100319s2010 njua b 001 0 eng
010			_a 2010010865
020			_a9780470499115 (cloth)
038			_awaseem
040			_aDLC _cDLC _dDLC
050	0	0	_aHG4515.15 _b.B4384 2010
082	0	0	_a336.2019 _bBAK
245	0	0	_aBehavioral finance : _binvestors, corporations, and markets / _cH. Kent Baker and John R. Nofsinger, editors.
260			_aHoboken, N.J. : _bWiley, _c2010.
300			_aix, 757 p. : _bill. ; _c27 cm.
490	0		_aThe Robert W. Kolb series in finance
500			_aIncludes bibliographical references and index.
505	0		_aBehavioral finance : an overview / Kent H. Baker, John R. Nofsinger -- Traditional versus behavioral finance / Robert J. Bloomfield -- Behavioral finance : application and pedagogy in business education and training / Rassoul Yazdipour, James A. Howard -- Heuristics (rules of thumb) / Hugh Schwartz -- Neuroeconomics and neurofinance / Richard L. Peterson -- Emotional finance / Richard J. Taffler, David A. Tuckett -- Experimental finance / Robert J. Bloomfield, Alyssa Anderson -- The psychology of risk and uncertainty / Victor Ricciardi.
650		0	_aInvestments _xPsychological aspects. _914632
650		0	_aInvestments _xDecision making. _914633
650		0	_aFinance _xPsychological aspects. _914641
700	1		_aBaker, H. Kent _q(Harold Kent), _d1944- _914642
700	1		_aNofsinger, John R. _914643
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK