000 01088cam a22003378i 4500
001 20905551
005 20220721125101.0
008 190326s2019 mau b 001 0 eng
010 _a 2019014463
020 _a9780135209844
020 _a0135209846
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
050 0 0 _aTX911.3.M3
_bK68 2019
082 0 0 _a338.4791068
_bKOT
100 1 _aKotler, Philip,
_eauthor.
245 1 0 _aMarketing for hospitality and tourism /
_cPhilip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu.
250 _aEighth edition.
263 _a1905
264 1 _aHarlow :
_bPearson,
_c2022.
300 _a686 p. ;
_c28 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aHospitality industry
_xMarketing.
_994374
650 0 _aTourism
_xMarketing.
_994264
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c590477
_d590477